Day: June 27, 2019

How AR could boost Manchester United’s Commercial Power

Fans around the world watching Barcelona and Real Madrid games see different advertising hoardings thanks to Supponor’s tech By Jonathan Symcox COO Charlie Marshall…

by Supponor

Day: June 27, 2019

“Our growing partnership with Supponor is all about this kind of innovation.”

La Liga

“We can now commercialise our offering in a far more relevant and targeted way, and build long lasting partnerships in key international markets.”

Borussia Dortmund

“ITV and the FA tested virtual stadium perimeter ads live during the England vs Costa Rica world cup warm up game - and no one noticed.”

The Drum

Tom Gracey, The FA

“It's making the dasher boards look cleaner... It's great for the advertisers... It should be used to help tell stories.”

Rogers SportsNet

Julian Fernandez, Mediapro

Philipp Hasenbein, Sportfive

Helsinki

London

Barcelona

New York